Easy Auction Business Review

The Easy Auction Business course, or EAB as it is also known, is a video course that has been put together by Andrew Minalto to help people become successful sellers on eBay. Andrew has been selling on eBay for over 5 years now and runs a number of profitable online businesses. He is also an active member in many online forums and has a good reputation to helping people setup and run new businesses. The big question however, is whether EAB is a course that can really help you become a successful eBay seller, therefore we decided to put it through its paces.


The first thing that did surprise me was that EAB is actually a physical product delivered to your door on a CD. So many courses these days are online only therefore it was nice to get a copy in the post that I can then watch offline in my own time without the need for an internet connection. This I thought was a nice touch. The overall quality is also excellent with the videos being clear and the voice over sounding very professional.The course itself is split into a number of different sections, which are presented to you via a menu system when the CD is first loaded. This menu clearly displays each module and the great thing is that you can select any module you want from the menu, so once you have watched the entire course you can easily click on a particular module should you wish to recap on certain areas of the course. The modules are as follows :
1. Market Research
2. Product Sourcing
3. Branding
4. Listings
5. Customer Relationships
6. Marketing
Bonus Page

As you can see by the headings, the course is structured in a logical way enabling you to go through all the correct procedures to ensure you are given every chance to be a success.

In the introduction Andrew makes the point of explaining about himself and then does a great job of telling you why now is the time to look at starting your own business from home, and why eBay is the perfect platform. For me, one of the most helpful parts of the introduction was when Andrew dispels some of the myths that surrounds selling on eBay. Myths such as you have to be the cheapest seller in your niche to make any money or only certain items sell on eBay. Andrew tackles these points, and more, head on and really gives you the confidence to proceed without any reservations.

Shopping online

The Market Research module explains exactly the steps to go through to find a product that is in demand and is currently selling, as well as if you are able to compete. Andrew walks you through step by step and also introduces you to tools such as Terapeak. Everything is explained clearly to ensure that you follow everything he is saying and what I did like about this module was that it goes to show just how much thought should go into choosing a product. Many of us just start selling a product that we like ourselves without checking out any of the competition etc, which is so important. In fact, when Andrew is walking you through this you do get a feeling of realisation as to why many people fail on eBay, due to them not carrying out this step.

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